Akira’s Song of the Day: Laurel – Next Time


Akira’s Song of the Day comes from a beautiful young lady from Portsmouth/Southampton Laurel. I’m not really sure why it took me so long to come across Laurel but when I listened today I was instantly in love with her music, and I liked the fact that I stumbled across it and it wasn’t rammed down my throat. This kind of music is perfect for a dreary Monday afternoon because it’s stunning, and whilst being melancholic I find it inspiring and uplifting. Her voice is gorgeous and the production of the music is perfect. Working as a promoter/blogger/musician, and of course running a Label, I’m always looking for good new music and the hunt is often exhausting. I find it very annoying when bands/artists are hyped and they’re just not very good, and this happens a lot. Therefore I connect with honest music and not fad bands and pop acts that sound like a million other things out there… Well Laurel might be another girl singer – and there’s a lot of those around in the music industry at the moment – but her music is honest and breathtaking – and there’s not a lot of that around at the moment. According to her Facebook page she’s a big fan of Laura Marling and it seems she’s coming from a similar place musically. However I also see that she’s signed to Turn First Artists, home to Ellie Goulding, Rita Ora, Conor Maynard and co… I hope Turn First do a good job with her and allow her to develop in her own time, let her continue writing honest and credible music rather than making her too pop, and pairing her up with an endless list of co-writers and hit-makers. That’ll ruin everything about her and will become tedious and uninspiring very quickly, like Conor Maynard, and nobody who appreciates art wants that… I saw Conor Maynard perform a song called ‘Animal’ on Graham Norton recently, it was a painful and depressing few minutes for me. In fairness he seemed like a very nice boy in the chat afterwards, it’s just a shame his songs are awful.

Laurel – Next Time

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